CloudNet Certified Graphic Pro.

Advance Diploma Training

We provide Online Instructor And Classroom Instructor led Live virtual classroom by certified trainers/ industry professionals

About Course

CloudNet Certified Graphic Pro is Advance Diploma Graphic Designing & Visualization course in field of Graphic Design, Printing & Packaging and Visualization. The First of its kind, the program meant for the aspirants looking to get a foothold in digital and Print Media. This Course designed by industry expert based on all aspect of digital media design and printing technology. The course backed by practical work under guidance of trainers in the lab. Classes taken by experienced working professional to give students knowledge of current and upcoming trend in graphic design. This course cover today’s best topic and application including Adobe Photoshop, Adobe Illustrator, Corel Draw, Adobe In-Design, Printing, Packaging, Fonts Application, and Visualization. Its practical knowledge and skill empowers and prepares you for your dream career, on successfully completion of the program our student can land prestigious job as a Graphic Designer, Graphic Visualizer, Art Director and So on.

Key Features

You will get 100% job Assurance and life time e-placement support

classed taken by globally certified trainers

You will get 3 year Dedicated placement support

Courses are globally recognized & accredited

MODULE - I

Basics of Computer Fundamentals course begins with basic concepts and builds quickly to intermediate skills and techniques. Practical, hands-on tutorials enable students to develop their skills, one step at a time. Each lesson in the course has an objective which is achieved through tutorials. Today’s world is an information-rich world and it has become a necessity for everyone to know about computers. Purpose of this tutorial is to introduce you about computer and its fundamentals.

Duration : 80 Hrs. Eligibility : Fresher 10th/10+2/Graduate

GETTING STARTED :

  • Exploring the CorelDraw Screen

FILE MANAGEMENT

  • Setting Up the Page Moving Around and Viewing Drawings
  • Moving Around the Current Page
  • Viewing Modes Inserting and Deleting Pages, Changing Page

CUSTOMIZING OPTIONS

  • Using Multiple Workspaces, Customizing the Toolbars, Using Shortcuts,
  • Saving Defaults Setting, File Backups

DRAWING AND SHAPING OBJECTS

  • Drawing and Shaping Tools, Using the Freehand Tool, Drawing Lines and
  • Polylines, Drawing Freehand Polygons, Drawing Perfect Shapes, Reshaping
  • Lines and Polylines, Drawing Curves, Reshaping Curves, Drawing
  • Rectangles, Drawing Circles

SELECTING & MANIPULATING OBJECTS

  • Selecting and Deselecting Objects, Moving Objects, Copying and Deleting
  • Objects, Deleting Objects, Sizing Objects

TRANSFORMING OBJECTS

  • Mirroring Objects, Rotating and Skewing Objects, Using Transform Docker

OUTLINING & FILLING OBJECTS

  • Eyedropper and Paint bucket Tools The Outline Tool Choosing Outline
  • Thickness, Choosing Outline Colors Using Fill Tool, Uniform Fill, Fountain
  • Fill, Pattern Fill,Interactive Mesh fill, Copying Attributes, Setting Outline and Fill Defaults

ARRANGING OBJECTS

  • Arranging Objects, Grouping and Ungrouping Objects Using Guidelines,
  • Using Dynamic Guides, Using Snap To Aligning Objects, Group and Child
  • Objects, Combining and Breaking Objects, Welding Objects, Using Intersection, Using Trim

USING LAYERS :

  • About Layers, Editing Layers, Setting Up a Master Layer, Moving, Copying,
  • and Locking Layers, Reordering Layers, Using the Object Manager

SPECIAL EFFECTS :

  • Drawing With the Artistic Media Tool, Shaping an Object with an Envelope,
  • Extruding an Object, Blending Two Objects, Using the Lens Effect, Adding Perspectives

USING POWER CLIPS :

  • Applying Contours, Applying Drop Shadows, Using Interactive Fills,
  • Applying Distortions, Using Interactive Transparencies, Applying Mesh Fills

WORKING WITH TEXT :

  • The Text Tool, Creating Artistic Text, Editing Text, Formatting Textn
  • Setting Text Options n Creating Paragraph Text, Choosing Paragraph
  • Options, Setting Indents Using the Ruler, Importing Text, Using the Spell Checker

WORKING WITH PARAGRAPH :

  • Text Implementing Color Management, Creating Custom Color Palettes,
  • Choosing a Color Using Color Harmoniesn Applying Colors Using the Color
  • Docker, Automatically Creating Color Styles, Importing and Sizing
  • Paragraph Text, Flowing Text Between Framesn Formatting Paragraph Frames

WRAPPING PARAGRAPH TEXT AROUND OBJECTS :

  • Applying Drop Caps, Typing Text Into Objects; S

SPECIAL TEXT EFFECTS :

  • Fitting Text to a Path, Converting Text to Curves, Creating Blended Text
  • Shadows, Special Text Effects, Jumpy Text, Neon Text, Glowing
  • Text,Chrome Text, Bevel Text Creating Enveloped Text

USING SYMBOLS AND CLIPART :

  • Inserting Text Symbols, Adding Clipart, Modifying Clipart

WORKING WITH BITMAPS :

  • What is a Bitmap, Importing Bitmap Options;

ADJUSTING COLOR :

  • Hiding Certain Colors in a Bitmap, Applying Special Bitmap Effects n
  • Creating Web Images, Advanced GIF Options

Adobe Photoshop is a raster graphics editor developed and published by Adobe Systems for Windows and OS X. Photoshop is considered one of the leaders in photo editing software. The software allows users to manipulate, crop, resize, and correct color on digital photos. The software is particularly popular amongst professional photographers and graphic designers. It can edit and compose raster images in multiple layers and supports masks, alpha compositing and several color models including RGB, CMYK, Lab color space (with capital L), spot color and duotone. Photoshop has vast support for graphic file formats but also uses its own PSD and PSB file formats which support all the aforementioned features. In addition to raster graphics, it has limited abilities to edit or render text, vector graphics (especially through clipping path), 3D graphics and video. Photoshop’s featureset can be expanded by Photoshop plug-ins, programs developed and distributed independently of Photoshop that can run inside it and offer new or enhanced features.

Duration : 70 Hrs. Eligibility : Fresher 10th/10+2/Graduate

PHOTOSHOP ENVIRONMENT OVERVIEW :

  • Differentiate Raster and Vector graphics, Explore the Photoshop
  • Environment, Customize the Photoshop Environment, Work with
  • Navigation Tools, Customize Menus, Explore Adobe Bridge, Apply Metadata
  • and Keywords

WORKING WITH JPEGS :

  • Upsourcing the images, Build an action, Create an action, Manage Actions
  • Determine Display and Print Resolution

WORKING WITH TOOLS :

  • Marquee Tool n Lasso Tools, Save Selection, Magic Wand Tools, Modify
  • Selection, Crop Tool, Clone Tool, Healing Tool n Gradients Tool

CREATING IMAGE COMPOSITES :

  • Make Floating Versus Fixed Selection, Undo Previous Steps, Copy
  • Selections, Create Layers, Create Smart Objects, Transform Layers, Copy
  • Layers between Images, Save Images in Photoshop format, Arrange Layersn
  • Work with Channels

BLENDING COMPOSITE IMAGES :

  • Defringe Images n Simulate Transparency with Opacity and Blending
  • Modes n Feather Edges n Build Posters

WORKING WITH IMAGES :

  • Create Levels Adjustment Layers, Enhance Images Using Toning Tools,
  • Adjust the Hue/Saturation of Images, Fill Image areas with Swatch Colors, Create Patterns

EXPLORING IMAGE MODES :

  • Examine Mode Characteristics, Explore Grayscale and Bitmap Modes
  • Explore Color Modes

APPLYING COLORS :

  • Color Palettes overviews n Select Colors, Work with Painting Tools, Clone
  • Image Area with the Clone Stamp Tool

WORKING WITH LAYERS :

  • Introduction to Layer Masks, Make areas within a Layer semitransparent,
  • Clip a layer, Save and Edit a Selection in an Alpha Channel, Work with Folders

WORKING WITH VECTOR :

  • Create Vector Paths, Vector colour, Working with vector shapes and type

ENHANCING IMAGES WITH TEXT AND SPECIAL EFFECTS :

  • Create Type Layers, Apply Layer Effects, Work with Filters, Merge Layers
  • and Flatten Images

CREATING SPECIAL EFFECTS :

  • Distort Editable Type, Warp an Image, Create Layers Comps, Crop Images
  • Precisely, Simulate Painted Effects, Introduction restore photographs
  • CloudNet Certified Graphic Pro.

SAVING COMPLETED IMAGES :

  • Save Images for Use in Print Applications, Save Image as PDF

BLENDING MODES :

  • Blending mode overview

BLENDING MODES :

  • Examine each blend mode, Apply each blend mode Various techniques

MASKING AND CLIPPING LAYERS :

  • Erase a background, Edit a Selection by Painting a quick mask overlay,
  • Work on selection in an Alpha Channel, Work with layer masks semitransparent, Clip a layer to the shape of another

FILLING IMAGE AREAS :

  • Fill Image Area with Swatch Colors, Create Gradients and patterns

AUTOMATING TASKS :

  • Create an Action, Manage Actions

EXAMINING COLOR WORKFLOWS :

  • Compare RGB and CMYK

COLOR MODES :

  • Examine Color Management, Examine Color by the Numbers, Examine
  • Hybrid Workflows

PROFILING :

  • Choose a Working Color Space in Photoshop, Open the Convert Images,
  • Manage Printing and Color

REMOVING IMAGE DEFECTS :

  • Remove Dust and Scratches, Eliminate Red Eye Defects, Examine various smart filters

ADJUSTING RGB COLOR :

  • Meet Color Correction Objectives, Locate Highlights, Shadows, and Neutral
  • Areas, Make Automatic Color and Contrast Adjustments, Make Basic Curve
  • Adjustments, Correct Memory Colorsn Adjust Shadows and Highlights independently

CREATING CMYK SEPARATIONS :

  • Adjust Color Settings for Prepress, Calibrating to a Proof, Adjust Out-of-
  • Gamut Colors, Color Separating Images, Adjust CMYK Curves

SHARPENING IMAGES :

  • Apply Unsharp Masking, Sharpen Image, Smart sharpening and other various techniques

WORKING WITH GRAYSCALE AND SPOT COLORS :

  • Convert Color Images to Grayscale, Create Duotones Spot Color Images, Various tips and techniques for moving to gray scales

Adobe Illustrator is a vector graphics editor developed and marketed by Adobe Systems. The latest version, Illustrator CC, is the seventeenth generation in the product line. Unlike PhotoShop, which deals in pixels (raster images), this one deals in lines and algorithms for various shapes. It functions by generating curved paths connected by modifiable anchor points. These anchors, with their handles, are ultimately editable and never “leave” the structure of the file. Adobe Illustrator is a professional quality graphic art program. Its applications are diverse, from creating print to web graphics and, for our purposes, posters. Although the program is complex and requires a significant amount of time to truly master, it is quite easy to learn the basics and create work with a professional appearance. Introduction to Illustrator’s authoring environment
Working with Menus, Palettes and the Document Windown About the Control Palette,Using and saving Workspacesn Setting preferences, Moving around the Artboard, Using the Navigator paletten Options for viewing artworkn Using Illustrator Help

Duration : 40 Hrs. Eligibility : Fresher 10th/10+2/Graduate

WORKING WITH BASIC TOOLS :

  • Using the Toolbox, Selection techniques with the Selection and Direct Selection tools, Line and Shape tools, Modifing tool options, Techniques for polygons, rounded rectangles, spirals and stars n Defining the Stroke and Fill of shapes

TRANSFORMING AND CONTROLLING SHAPES :

  • Grouping n Work in Group Isolation Mode, Understanding nested groupsn The Group Selection tool, Using the Free Transform tool, Changing the stacking order of objectsn Working with the Layers palette

OBJECTS :

  • Aligning and distributing objects, Scaling objects, Rotating objects, Reflecting objects, Distorting objects Shearing objects, Position objects precisely

LIVE PAINT :

  • Create a Live Paint Group, Edit Live Paint regions, Add objects to Live Paint Groups, Use the Live Paint tool, Set Gap options

COLOUR :

  • Color fundamentals, Color Modes (RGB / CMYK), Defining and using Global and Spot Colours, Mixing Colours with the Colour Palette and Colour Picker, Saving, loading and exporting Swatches, Creating, editing and applying Gradients, Sampling colours with the Eyedropper tool

LIVE TRACE :

  • Importing bitmap graphics, Converting bitmap art into vector paths, Working with Live Trace presets and options

DRAWING WITH THE PENCIL TOOL:

  • Create paths with the Pencil tooln Pencil, Eraser & Smooth tool optionsn Splitting paths with the Eraser tool, Simplifying paths with the Smooth tool
    Raster

PRECISION DRAWING WITH THE PEN TOOL :

  • Creating paths with thePen tool, Splitting and joining paths, Creating and editing Bezier curves, Using the Convert Anchor Point tool, Adding and removing Anchor Points,Adding arrowheads

PAINTING WITH THE PAINTBRUSH :

  • Creating paths with the Brush tools (Scatter, Art, Calligraphic and Pattern), Brush tool options and libraries, Creating new brushes, Applying brush strokes to existing paths

INTRODUCTION TO FILTERS AND EFFECTS :

  • Using Filters and Effects, Controlling object attributes with the Appearance palette, Intro to Illustrator’s 3D rendering effect n Creating a 3D shape using Revolve Modifying the light source

SYMBOLS :

  • Understanding how Symbols work, Creating and editing symbols, Adding symbols to a document, Modifying symbols sets with the Sumbols tool set

WORKING WITH TYPE :

  • Creating Point, Path and Area type, Importing text, Applying character and paragraph formatting, Wrapping text around image, Threading text, Creating and applying Character and Paragraph Styles, Creating Outlines

CREATING COMPLEX ILLUSTRATIONS :

  • Creating compound paths with the Pathfinder palette, Creating compound shapes using the path finder palette, Offset Paths, Outline Paths, Expanding objects, Working with Basic Tools

MORE ON THE LAYERS PALETTE :

  • Creating new layers, Moving objects and layers, Locking layers, Viewing layers, Pasting Layers, Using the Layers palette “Release to Layers” command, Targeting layers and applying appearance attributes

WORKING WITH MASKS :

  • Creating clipping masks, Editing clipping masks and masked objects, Releasing Clipping Masks, Creating Opacity Masks, Editing opacity masks and masked objects, Understanding Knockout Group and Isolate Blending options,Transparency effects, Understanding blending modes, Preparing documents containing transparency for printing, Flattening n Documents Raster Effects Settings

WORKING IN PERSPECTIVE :

  • Creating illustrations in a one point perspective n Understanding Isometrics n Precision alignment

CREATING GRADUATED SHAPES :

  • Creating Blends, Editing Blends, Blend options

GRAPHIC STYLES :

  • Creating Graphic Styles, Applying Graphic Styles, Editing Graphic Styles, Sharing Graphic Styles

CREATING SEAMLESS PATTERNS :

  • Creating Tiling patterns, Applying patterns, Editing patterns, Transforming patterns within objects

WORKING WITH GRADIENT MESH :

  • Creating a Gradient Mesh Object, Using the Gradient tool, Techniques for subtle color transitions

CREATING WEB GRAPHICS :

  • Creating Slices n Editing Slices n Working with the Save for Web dialog box, Graphic formats for the web (SVG, SWF, JPG, GIF, PNG 8, PNG 24) Creating an animated Flash banner

ADVANCED FILTERS AND EFFECTS :

  • Working with Scribbles, Creating 3D Beveled and Extruded Shapes, 3D rotated shapes, Mapping artwork to 3D shapes

SPEEDING UP THE WORKFLOW WITH ACTIONS :

  • Recording actions, Playing actions, Editing actions

DYNAMIC TEXT :

  • Creating variables, Capturing data sets, Creating dynamically generated documents

COLOUR MANAGEMENT :

  • When to use color management n Choosing the appropriate colour setting,
  • Applying a Colour Setting, Synchronizing Color Settings across Creative
  • Suite 2 with Adobe Bridge, Colour Management Policies

PREPARING FOR PRINT :

  • Soft Proofing, Creating a composite proof, Creating a colour separationn Selecting a printer description file, Specifying the bleed area, Creating a trap, Overprinting Objects, Halftone screens, Screen Frequencyn Output Device Resolution

MODULE - II

Adobe InDesign is a desktop publishing software application produced by Adobe Systems. It can be used to create works such as posters, flyers, brochures, magazines, newspapers, and books. InDesign can also publish content suitable for tablet devices in conjunction with Adobe Digital Publishing Suite. Graphic designers and production artists are the principal users, creating and laying out periodical publications, posters, and print media. It also supports export to EPUB and SWF formats to create e-books and digital publications, including digital magazines, and content suitable for consumption on tablet computers. In addition, InDesign supports XML, style sheets, and other coding markup, making it suitable for exporting tagged text content for use in other digital and online formats. The Adobe InCopy word processor uses the same formatting engine as InDesign.

Duration : 40 Hrs. Eligibility : Fresher 10th/10+2/Graduate

MANAGING THE INDESIGN ENVIRONMENT :

  • Introduction to InDesign, Customize Your Workplace, Set General Preferences, Manage Document Presets

LAYER DESIGNING DOCUMENTS :

  • Create a New Document, Alter a Document’s Layout, Create the Structure of a Document, Develop Master Pages, Manage Text and Graphic Placement, Develop Layers

MANAGING LONG DOCUMENTS :

  • Create Document Sections

MANAGING TEXT :

  • Add Text, Edit Text, Spell Check Text, Thread Text, Change Text Threads, Format Characters, Format Paragraphs, Manage Styles

CONTROLLING TEXT :

  • Create and Use Anchored Objects, Flow Text and Inline Graphics, Handle Text Layout, Merge Data

CUSTOMIZING TEXT FRAME :

  • Build Text Frame, Text Graphic, Drop Shadows

HANDLING PAGE ELEMENTS AND GRAPHICS :

  • Duplicate Items, Locate Assets Using Adobe Bridge, Place Items from Other Applications, Align, Size and Transform Images, Manage Libraries

UTILIZING COLORS, SWATCHES AND GRADIENTS :

  • Utilize Color, Utilize Swatches, Apply Fills, Gradients, and Strokes

MANAGING TRANSPARENCY :

  • Apply Transparency, Apply Transparency Flattener Presets

ADMINISTERING ADVANCED STYLES :

  • Manage Style Overrides, Base One Style on Another Import and Redefine Styles

IMPORTING AND EXPORTING FILES :

  • Import Layered Files, Export PDF Files

ADJUSTING PRINT SETTINGS :

  • Create Print Presets, Preview Print Output

PREPARING FOR HANDOFF TO A SERVICE PROVIDER :

  • Check Documents for Problems, Print a Document n Package Filesn Preview Output
  • Managing long Documents :
  • Create Document Sections, Moving and combining files Create a book

DEVELOPING BEZIER PATHS :

  • Draw and Edit Bezier Paths, Create Compound Paths, Create Clipping Paths, Create Type Outlines

MANAGING STYLES :

  • Manage advanced Styles, Import and Redefine Styles

MANAGING PAGES :

  • Advanced Master Pages

WORKING WITH TABLES :

  • Create advanced Table n Format Table

ADJUSTING PRINT SETTINGS :

  • Create Print Presets n Preview Print Output

WORKING WITH XML :

  • Integrate XML into a Document, Import XML, Export XMLn Integrate XML with Tables, Create and Use a Snippet, Tags

AUTOMATION :

  • Data Merge

INTERACTIVE :

  • Bookmarks, Hyperlinks

OBJECTS AND LAYOUTS :

  • Align Pathfinder, Transforms

COLOUR MANAGEMENT :

  • Over Print Preview, Proof Set up, Proof Colour

OUTPUT :

  • Flattener Preview, Separations Preview

ADVANCED LAYOUT :

  • Anchored objects, Formatting, Table of Contents, Indexing

MISC. :

  • Glyphs, Story Editor,Tabs, Transparency, Advanced Find and Change

PROJECTS :

  • Logo Design nPress Advertisement nPage Layout -Magazine n News Paper n Brochure & Others

A font is a set of printable or displayable text character s in a specific style and size. The type design for a set of fonts is the typeface and variations of this design form the typeface family . Thus, Helvetica is a typeface family, Helvetica italic is a typeface, and Helvetica italic 10-point is a font. In practice, font and typeface are often used without much precision, sometimes interchangably. To enhance designing layout by using the fonts, to correct visual manner we need to tune the fonts.

  • Exploring the fonts family
  • Understanding difference between Typeface & Fonts
  • Different Types of Fonts & their usages
  • Concept about drawings allignment of Fonts
  • Fonts Anatomy
  • Fonts Drawing Correction
  • New Fonts Creation

Printing technology professionals need an understanding of printing press operation, graphics creation and design. In the printing industry, there are a variety of production and press options. This course covers the basics in operating a variety of printing presses. Students will learn the difference between digital and offset presses, as well as concepts in register board presses and direct feed presses. Specific areas of study may include types of paper stock, press setup and plate types. This course may also cover processes for color printing such as 1-color or 4-color process jobs. Packaging is the technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of design, evaluation, and production of packages. Packaging contains, protects, preserves, transports, informs, and sells. In many countries it is fully integrated into government, business, institutional, industrial, and personal use.
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Duration : 140 Hrs. Eligibility : Fresher 10th/10+2/Graduate with 1 year graphics course

CORELDRAW :

  • All Types of Graphic Design

PHOTOSHOP :

  • Colour Harmony, Colour Circle (Primary & Secondar Colour Space, Gamut)

ADOBE ILLUSTRATOR :

  • All Types of Designing Planning.

ADOBE INDESIGN :

  • All Types of Designing Planning.

FONTS APPLICATION :

  • Knowledge About Fonts & Fonts Tuning

PRINTING :

  • Offset, Graviour & Others

PACKAGING :

  • All Types of Packaging

PRE-PRESS :

  • Basic Prepress Jobs (Multi Colour Separation, Offset Seperation)

Packaging is the technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of designing, evaluating, and producing packages. Packaging can be described as a coordinated system of preparing goods for transport, warehousing, logistics, sale, and end use. Packaging contains, protects, preserves, transports, informs, and sells.[1] In many countries it is fully integrated into government, business, institutional, industrial, and personal use.

  • Introduction to Packaging
  • Packaging in India
  • Purposes of packaging and package labels
  • Packaging types
  • Symbols used on packages and labels
  • Packaging machines
  • Innovative Design for Modern Packaging

Prepress is the term used in the printing and publishing industries for the processes and procedures that occur between the creation of a print layout and the final printing. The prepress procedure includes the manufacture of a printing plate, image carrier or form, ready for mounting on a printing press, as well as the adjustment of images and texts or the creation of a high-quality print file. In today’s prepress shop, the form of delivery from the customer is usually electronic, either a PDF or application files created from such programs as Scribus, Adobe InDesign or QuarkXPress.

  • Typesetting
  • Copy-Editing
  • Markup
  • Proofing
  • Proofreading
  • Screening
  • Imposition
  • Separation
  • Manufacturing of Plates
  • Manufacturing of a high-quality print
  • Paper select

MODULE - III

Visualization is the process of representing abstract business or scientific data as images that can aid in understanding the meaning of the data. What is a visualization? The word is problematic, and there have been very few definitions that try to define this field we are working in. More importantly: what is not a visualization? It is easy to argue that anything visual is a visualization in some way – but does that mean anything? Here is a definition of visualization and a few examples to illustrate the different criteria. Based on (non-visual) data : A visualization’s purpose is the communication of data. That means that the data must come from something that is abstract or at least not immediately visible (like the inside of the human body). This rules out photography and image processing. Visualization transforms from the invisible to the visible. Produce an image : It may seem obvious that a visualization has to produce an image, but that is not always so clear. Also, the visual must be the primary means of communication, other modalities can only provide additional information. If the image is only a small part of the process, it is not visualization.

Duration : 120 Hrs. Eligibility : Fresher 10th/10+2/Graduate with 1 year graphics course

BASIC VISUALIZATION

  • Enhance Sence of Designing
  • Art work making
  • Type face & use of fonts
  • Use of colours
  • Layouts
  • Making Visual
  • Composition
  • Brand Value Idea

ADVANCE DESIGNING & PRINTING CONCEPT

  • Paper Overview (Size, Quality)
  • Printing Machine, Binding Overview

  • Typography
  • Calligraphy
  • Design Marketing Sense
  • Logo Design Colour Application
  • Gravure Multi Colour Separation
  • Colour Channel Mixing

In the visual arts—in particular painting, graphic design, photography, and sculpture—composition is the placement or arrangement of visual elements or ingredients in a work of art, as distinct from the subject of a work. It can also be thought of as the organization of the elements of art according to the principles of art.
The term composition means ‘putting together,’ and can apply to any work of art, from music to writing to photography, that is arranged or put together using conscious thought. In the visual arts, composition is often used interchangeably with various terms such as design, form, visual ordering, or formal structure, depending on the context. In graphic design for press and desktop publishing composition is commonly referred to as page layout.

  • Elements of design
  • Principles of organization
  • Shape and proportion
  • Positioning/Orientation/Balance/Harmony among the elements
  • The area within the field of view used for the picture (“cropping”)
  • The path or direction followed by the viewer’s eye when they observe the image.
  • Negative space
  • Color
  • Contrast: the value, or degree of lightness and darkness, used within the picture.
  • Geometry: for example, use of the golden mean
  • Lines
  • Rhythm
  • Illumination or lighting
  • Repetition (Sometimes building into pattern; rhythm also comes into play,
  • as does geometry)
  • Perspective
  • Compositional techniques

The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products .
An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from that of your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be.

  • Branding Definition
  • Utility of Branding
  • Usages of Branding
  • How to Create a Brand
  • How to increase Brand Value through Design

Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. The arrangement of type involves selecting typefaces, point size, line length, line-spacing (leading), letter-spacing (tracking), and adjusting the space within letters pairs (kerning[1]). The term typography is also applied to the style, arrangement, and appearance of the letters, numbers, and symbols created by the process. Type design is a closely related craft, sometimes considered part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers.[2][3] Typography also may be used as a decorative device, unrelated to communication of information.

  • Definition of Typography
  • Typesetting
  • Compositing
  • Color
  • Principals of the craft

Calligraphy is a visual art related to writing. It is the design and execution of lettering with a broad tip instrument, dip pen, or brush, among other writing instruments. A contemporary calligraphic practice can be defined as, “the art of giving form to signs in an expressive, harmonious, and skillful manner”.
Modern calligraphy ranges from functional inscriptions and designs to fine-art pieces where the letters may or may not be readable. Classical calligraphy differs from typography and non-classical hand-lettering, though a calligrapher may practice both.
Calligraphy continues to flourish in the forms of wedding and event invitations, font design and typography, original hand-lettered logo design, religious art, announcements, graphic design and commissioned calligraphic art, cut stone inscriptions, and memorial documents. It is also used for props and moving images for film and television, testimonials, birth and death certificates, maps, and other written works.

  • Definition of Calligraphy
  • History of Calligraphy
  • Usages of Calligraphy
  • Varity Style of Calligraphy
  • Indian Calligraphy
  • Graphic design is the process of visual communication, and problem-solving through the correct use of typography, space, image and color.
    The field is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used interchangeably with these due to overlapping skills involved. Graphic designers use various methods to create and combine words, symbols, and images to create a visual representation of ideas and messages. A graphic designer may use a combination of typography, visual arts, and page layout techniques to produce a final result. Graphic design often refers to both the process (designing) by which the communication is created and the products (designs) which are generated.
    Common uses of graphic design include identity (logos and branding), publications (magazines, newspapers and books), print advertisements, posters, billboards, website graphics and elements, signs and product packaging. For example, a product package might include a logo or other artwork, organized text and pure design elements such as images, shapes and color which unify the piece. Composition is one of the most important features of graphic design, especially when using pre-existing materials or diverse elements.
  • Definition of Design Marketing
  • Understanding Client Demand
  • How to Present a Job
  • Creating Presentation

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